STRATEGIE
Strategische Planung
Strategy
Target groups are very diverse, behave differently, are constantly on the move and can always be reached in different ways.
For this reason, our fact-based, structured working model has proven its worth: analyse, understand, plan, act.
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” (Warren Buffett)
- Market, media and opinion research
- Analysing and understanding the target groups
- Evaluation and monitoring of the reputation status
- Analysing decision-making processes on the market
- Analysing markets, competitors, products, services and processes
- Evaluation and development of fact-based, customised action strategies for brands
- Strategic topic setting